Taking a chance is uncomfortable. Even if you think you’ve done all the research and you are confident about the destination, it takes guts to venture into the unknown. Just like with sailing… you know your boat, you have the skills to sail successfully and you’re prepared for a day out, but there’s always a chance of rain. But if you want the experience, you can’t stand on the shore. You have to take action, even when it’s uncomfortable.
Wealthy entrepreneurs and other successful professionals have undergone that same challenge in business – some many times over – but if you want to grow, you have to be comfortable with being uncomfortable. You have to know when to take action, even when you’re afraid or faced with uncertainty. Living in your comfort zone will NOT help you build a successful business or build true wealth.
At The Growth Coach, our coaches around the world see many small business owners every year who are uncomfortable with being uncomfortable. Some let their fears stall their progress and, even if they’re making money, they’re not experiencing the kind of business growth and wealth they dream about. Others take a deep breath, prepare themselves and take action. In spite of fear or being out of their comfort zone, they still get moving. Once moving, their fears and discomfort dissipate. As an owner and leader, do you take action despite your fears and mental discomfort? If not, what could that be costing you and your business?
In a blog post Growth Coach Co-Founder Dan Murphy wrote back in 2011, he pointed out that wealthy entrepreneurs have figured out a secret: a person’s comfort zone equals their wealth zone. To get to the next level of success, wealth and happiness, a person must continually leave their comfort zone (status quo, habits, limiting beliefs, knowledge base, skill level, etc.) and try new activities, learn new things, meet new people, take reasonable risks, and seize opportunities. They must stretch. There is no additional financial growth unless there is personal growth. If you stop growing, so does your business. Put bluntly, if you aren’t willing to get uncomfortable at times, you are not growing and neither will your wealth, Murphy wrote.
If you have trouble taking action and living with discomfort, it might be time to find a mentor, business coach or someone else who can help you be accountable for your successes, failures, progress and procrastination!